The Shark Tank

The internet is an invaluable tool for businesses and customers alike. A credible online presence is essential for showing potential clients and customers what your business has to offer. Utilizing certain tools can make the process of establishing your digital...

At BluShark Digital, we are always doing our best to help our clients boost their SEO rankings and overall digital brand presence. When developing a WordPress site there are a multitude of plugins available that can positively or negatively impact...

What is a Google Business Profile Post? Google Business Profile Posts are a relatively new feature on the GBP profile, which allows businesses to connect with existing and potential customers by publishing short messages showcasing services, special offers, awards, announcements or community...

When setting up any Google Business Profile (GBP) profile, the requirements and steps to verification can be challenging to meet and, at times, daunting to complete. However, once things are up and running smoothly, your GBP profile can generate leads for...

On Sunday, June 2nd 2019, Google SearchLiaison tweeted that they would be releasing a broad core algorithm update. The June 2019 Core Update has now gone live and will be rolled out to Google’s data centers over the next few...

Image by Diggity Marketing There are a multitude of tools and practices a business should implement to strengthen their online reputation and credibility. In one of our previous blogs, we discuss useful tools for having a successful SEO strategy. A...

As Google adapts to allow for better integration and more interaction on the Search Engine Results Page (SERP), marketers are finding themselves trying to create new and effective search engine marketing (SEM) strategies, while also trying to stay competitive in...

Google, like any business, is consistently updating, changing, and reworking its platform to optimize the user experience. With its algorithm, ad display changes, and search appearance changes, for example, it is hard for Google to keep up with them all...

Recently, Google released a new feature for Google Business Profile (GBP) listings that offers users an easier way to search and share a business online. The new feature is called a profile short name, and it appears under the “Info” tab...

Using paid ads and sponsored posts can be an extremely useful tool to drive traffic to your website. However, pay-per-click strategies can be especially costly if they are not executed in a logical and effective manner. The following are some...