Today, Seth is joined by Ben Fisher, a Google Business Profile Platinum Product Expert and co-founder of Steady Demand, to break down the transparency and effects of spamming in local Google Business Profile (GBP) search results. As an insider, Ben gives an unique perspective on how the review process for spam reports goes and why spam listings are not as easy as some users might think they are! The pair deliberate over Google’s current business practices to confront spam, the process of reinstatement, the growth of Google Guarantee and Google Screen, as well as their predictions for what may lie ahead for offices in a more virtual world.

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