Cultivating a Facebook Marketing Strategy
Did you know that Facebook is still one of the most popular online platforms used to this day? Many continue to use Facebook daily for personal use, a...
Using Data to Aid in Marketing
Today, marketers rely on data and research to plan effective campaigns, make decisions, build audiences, and so much more. However, data can be overwh...
Podcaster Knowledge Panels Go Live in Google Search
Recently, Google has been displaying podcast knowledge panels in the SERP. But what exactly does this mean for your podcast? Podcast knowledge panels ...
If Site Speed Doesn’t Matter, What Factors Affect Search Visibility in Google?
Google recently announced that site speed has no effect on search visibility. This has no effect on any notable changes with traffic for a site or ran...
Which is Better for my Business: SEO or PPC?
So, which do you think is the superior option? Well, that depends on your sector as well as your financial constraints. Both SEO and a well-structured...
What to Know About Google’s November Broad Core Update
Google has recently completed the rollout of their November 2021 core update. This update is Google’s latest broad core algorithm update, the third ...