Our Blog

How to Navigate SEO in a Multi-Platform World

Since the beginning of the industry, search engine optimization (SEO) has been constantly changing with updates to search algorithms, the introduction of social media platforms, and the exponential growth of the internet and its users. Starting in the industry and...
Read More

Key SEO trends for 2024

2024 is here, meaning that new revolutionary trends for SEO have come along with it! This is an exciting time for digital marketing and the evolution of the ever-evolving world of SEO. With this change, it is important for digital...
Read More

Google Algorithm Updates of 2023 That You Should Be Aware Of

Google's algorithm updates have contributed largely to guiding the transformative world of digital marketing. In the year 2023, we witnessed nine official and confirmed algorithmic updates, marking a slight decrease from the previous two years. In addition to these updates,...
Read More

Google Starts Testing AI Overviews from SGE in Main Search Interface

In the last two years, Google has had to make considerable changes in an attempt to compete with AI. In May of last year, 2023, Google started integrating AI into its search results. Initially, the feature was exclusively for individuals...
Read More

Google Confirms: High-Quality Content Is Crawled More Often

Ranking in Google SERPs is the biggest concern for any business in Washington DC, and beyond. The problem is the trick to ranking on the SERPs keeps changing with every Google update. When you think you have nailed it, the...
Read More

Google Now Says Core Web Vitals Used In Ranking Systems

Google has never come out to say that Core Web Vitals (CWV) is a ranking factor; however, there has always existed some speculation that they are. In a recent update on its page experience documentation, Google acknowledged that CWV is...
Read More

March 2024 Google Updates

This March, Google announced that it is rolling out another large update to its core systems. This update is expected to take about a month, which isn’t surprising considering all of the goals Google attempts to achieve with these changes....
Read More

Can I Turn Off Reviews For My Google Business Profile?

For any business to have a strong online presence, a Google Business Profile (GBP) is essentially required. However, there can be many concerns regarding the creation of one of these profiles One of the most common causes for concern is...
Read More

Google Bard is Now Gemini, What’s New?

Like most technology-focused companies occupying Silicon Valley, Google has been trying to break into the artificial intelligence, or AI, game these last few months. With other popular platforms like ChatGPT taking center stage, Google Bard has been struggling to take...
Read More

Empowering Publishers and SEOs in Shaping the WordPress Community

In the rapidly evolving landscape of digital content management, WordPress continues to assert its dominance as a versatile and influential platform. Beyond being a helpful tool, WordPress also can assist in the creation of a dynamic community of contributors that...
Read More