The Shark Tank

In late February, the popular New Jersey Italian restaurant “Nettie’s House of Spaghetti” announced that children under the age of 10 would be banned from dining inside the restaurant. This sparked great controversy, and many upset parents criticized Nettie’s for...

BluShark’s Chief Strategy Officer Nalini Prasad recently helped found The League, a new legal membership group with the goal to unite ALL women in the legal industry, regardless of role. Launched at the end of 2022, The League is a...

Microsoft has introduced a new AI-powered search engine featured in Bing Search. This new feature will improve the relevancy of core search engine rankings and create a more personalized experience for those who utilize the Bing Search Engine. What’s Added...

Positioning a law firm for growth means treating it like a business, and an essential factor in the success of any business is having effective systems. Plenty of resources are available to help you create systems for your law firm....

Times have changed. The work environment post-pandemic has taken a turn and has created a new norm that no one could have foreseen coming. In the digitized age where working from home is the reality for most people, it is...

Blog posts can be incredibly powerful tools for companies, if used correctly. A well-written blog can help individuals see what your company is about and why they should invest in your products or services. Blogs can be used to help...

In today’s digital world, receiving positive, descriptive reviews is a necessity for any business. Online reviews are more than just a medium for customers to express themselves; they play a critical role in generating buzz and allow your product or...

Brand awareness is everything when it comes to the success of your brand and business. Brand awareness taps into how well your brand is able to communicate with its target audience. Brand awareness helps companies to gain popularity, as well...

Google Descriptions Experiment Google has a history of frequently conducting tests on their search engine results page (SERP). Previously in 2015, they removed descriptions from the results listed. This made it possible to only see titles and URLs on the...

Any business or organization has a specific core audience they want to connect with. Although other digital communication methods have grown over recent years, email remains a strong communication medium for businesses to reach their target audience and measure their...