Podcaster Knowledge Panels Go Live in Google Search
Recently, Google has been displaying podcast knowledge panels in the SERP. But what exactly does this mean for your podcast? Podcast knowledge panels ...
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If Site Speed Doesn’t Matter, What Factors Affect Search Visibility in Google?
Google recently announced that site speed has no effect on search visibility. This has no effect on any notable changes with traffic for a site or ran...
Google Announces 5 New Revisions to the Quality Rater Guidelines
Google recently released an updated version of its Quality Rater Guidelines, with five important revisions. These extensive guidelines are used by thi...
Google Publishes New Help Documents on Controlling Titles and Descriptions in Search
There have been some recent developments at Google that will help marketers better control Google Search results. To this end, Google released two new...
Google My Business Removes Site Manager User Role
Google My Business (GMB) has long been structured to include (1) owner, (2) manager, and (3) site manager roles, each carrying varying levels of respo...
4 New GMB Features SEOs Should Know in 2021
With limited travel during COVID-19, local search is as important as ever. To help, Google is integrating more GMB information into SERP answer boxes ...
Google Tests Contextual Links in Featured Snippets
In late November, Google began testing the addition of contextual links in featured snippets displayed on the search engine results page (SERP). After...
Common Issues with Local Service Ads
Local Service Ads (LSAs) are a Google feature recently made available to advertisers in the legal industry. Many law firms have implemented LSAs due t...
New GMB Attributes Feature Labels Reviews as “Positive” or “Critical”
Google My Business (GMB) is an important component of local search engine optimization (SEO) for lawyers and other businesses alike. For law firm SEO,...
Reviews are Easier to Navigate Than Ever Before– Here’s Why That Matters
Google My Business (GMB) reviews have long been a way for potential customers to choose which businesses to work with. Customer reviews are a good ind...