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Google Now Says Core Web Vitals Used In Ranking Systems

Google has never come out to say that Core Web Vitals (CWV) is a ranking factor; however, there has always existed some speculation that they are. In a recent update on its page experience documentation, Google acknowledged that CWV is...
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March 2024 Google Updates

This March, Google announced that it is rolling out another large update to its core systems. This update is expected to take about a month, which isn’t surprising considering all of the goals Google attempts to achieve with these changes....
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Can I Turn Off Reviews For My Google Business Profile?

For any business to have a strong online presence, a Google Business Profile (GBP) is essentially required. However, there can be many concerns regarding the creation of one of these profiles One of the most common causes for concern is...
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Google Bard is Now Gemini, What’s New?

Like most technology-focused companies occupying Silicon Valley, Google has been trying to break into the artificial intelligence, or AI, game these last few months. With other popular platforms like ChatGPT taking center stage, Google Bard has been struggling to take...
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Empowering Publishers and SEOs in Shaping the WordPress Community

In the rapidly evolving landscape of digital content management, WordPress continues to assert its dominance as a versatile and influential platform. Beyond being a helpful tool, WordPress also can assist in the creation of a dynamic community of contributors that...
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Gemma: Google’s New Laptop-Friendly Open-Source AI Model

AI is rapidly developing, with new AI technology being launched every month. However, with this new technology comes concerns about user responsibility and harmful AI practices. Ideally, AI developers aspire to make AI accessible to the public under safe conditions....
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45% of Fake Reviews Removed by Google and What This Means for Your Business

In the last year, Google has added a new review algorithm to search for fake reviews in local listings in their Google Search and Google Maps. This algorithm focuses on two main aspects: if there are repeat reviews or if...
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Google: We Want to Reward the Best Content No Matter the Site Size

In the nuanced world of search engine optimization (SEO), Google’s search engine plays a large role in determining the success of content creators and website owners. Being so, Google uses E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) as a factor in...
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The Ins and Outs of Intake with Pooya Abka

No one likes talking to a robot, yet as technology advances and demands for customer service increase, we are seeing a rise in the use of chatbots and automated responses. This has created an issue in most fields, but is...
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Google Just Made a Massive Change to Local Services Ads – What You Need to Know!

Local service ads, better known as LSAs, are an important part of any digital marketing campaign. This integral service ensures that your business is shown to potential customers that resonate with your message and have the need that you provide...
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