Our Blog

Empowering Publishers and SEOs in Shaping the WordPress Community

In the rapidly evolving landscape of digital content management, WordPress continues to assert its dominance as a versatile and influential platform. Beyond being a helpful tool, WordPress also can assist in the creation of a dynamic community of contributors that...
Read More

Gemma: Google’s New Laptop-Friendly Open-Source AI Model

AI is rapidly developing, with new AI technology being launched every month. However, with this new technology comes concerns about user responsibility and harmful AI practices. Ideally, AI developers aspire to make AI accessible to the public under safe conditions....
Read More

45% of Fake Reviews Removed by Google and What This Means for Your Business

In the last year, Google has added a new review algorithm to search for fake reviews in local listings in their Google Search and Google Maps. This algorithm focuses on two main aspects: if there are repeat reviews or if...
Read More

Google: We Want to Reward the Best Content No Matter the Site Size

In the nuanced world of search engine optimization (SEO), Google’s search engine plays a large role in determining the success of content creators and website owners. Being so, Google uses E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) as a factor in...
Read More

The Ins and Outs of Intake with Pooya Abka

No one likes talking to a robot, yet as technology advances and demands for customer service increase, we are seeing a rise in the use of chatbots and automated responses. This has created an issue in most fields, but is...
Read More

Google Just Made a Massive Change to Local Services Ads – What You Need to Know!

Local service ads, better known as LSAs, are an important part of any digital marketing campaign. This integral service ensures that your business is shown to potential customers that resonate with your message and have the need that you provide...
Read More

9 SEO Tactics to Avoid

When looking for a marketing firm to tackle the hustling and bustling world of SEO, make sure you are looking out for outdated and lackluster tactics. SEO is complex, and you should be wary of specific strategies to avoid wasting...
Read More

Google’s Algorithm Reveals the Critical Role of Homepages in SEO

As search engines like Google continue to be pervasive in our everyday lives, investing in digital infrastructure such as a website to build an online presence for your brand and business is more important than ever. While this may sound...
Read More

Say Goodbye to Google Business Profile Websites in March

Over the past few months, we've witnessed significant updates and notifications from Google. Most recently, Google has declared that starting in March, they will discontinue websites created with Google Business Profiles. What does this mean for your Google Business Profile...
Read More

Focus on Branding to Improve Your Link Building

There has been a significant increase in competitive link-building and ad buying across all industries in the last several years. However, with the rise of AI technology in Google's algorithms and the inevitable launch of its AI-powered search engine, companies...
Read More