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Google March 2024 Core Update Rollout Is Now Complete

Google's most recent core update is done rolling out. The March 2024 core update began on March 5, 2024, and lasted 45 days until April 19, 2024. According to Google, this update has been among the most comprehensive. It involves...
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How Do You Utilize Call Tracking Software for Your Law Firm?

Applying call tracking to all marketing efforts is essential to determining the ROI for your various campaigns. There are many benefits to utilizing call tracking software, including determining which campaigns result in the most conversions, improving your intake processes via...
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Manual Link Building Is More Important Than Ever In 2024

Link building has been the holy grail for ranking on Google SERPs for a long time. As such, this ranking factor has been manipulated by some site owners who engage in spammy or automated link acquisition to rank with little...
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Deepening Google Core Ranking Volatility

By now, you are probably accustomed to experiencing some volatility in raking every time Google rolls out a core update. However, the volatility worsens with every new update in recent years. The last month has been incredibly volatile, stirring quite...
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Success in Overseas Staffing: A Conversation with Hamid Kohan of Legal Soft

Hamid Kohan, the President, CEO, and Founder of Legal Soft, shares the evolving landscape of overseas staffing in an SEO Insider interview with Seth Price. Legal Soft offers a comprehensive solution to law firms looking to optimize their operations while...
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ChatGPT Dos and Don’ts

The rise of artificial intelligence as language models, such as ChatGPT, is transforming the way we consume news or gain information. An AI language model is a form of artificial intelligence that is trained to understand the questions we ask...
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Should I Be the Face of My Business?

Entrepreneurship thrives on identity, which can be seen through all kinds of businesses. From home essentials to law firms, understanding how to represent your business can elevate your connection with your consumers. With the emergence of representation in companies, being...
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Former Googler: Google ‘Using Clicks in Rankings’

In what is considered the biggest antitrust trial since the United States V.S. Microsoft case during the 1990s, Google has been placed under the legal microscope by the Department of Justice. This case alleges that Google has an unlawful monopoly...
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How to Navigate SEO in a Multi-Platform World

Since the beginning of the industry, search engine optimization (SEO) has been constantly changing with updates to search algorithms, the introduction of social media platforms, and the exponential growth of the internet and its users. Starting in the industry and...
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Key SEO trends for 2024

2024 is here, meaning that new revolutionary trends for SEO have come along with it! This is an exciting time for digital marketing and the evolution of the ever-evolving world of SEO. With this change, it is important for digital...
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