Seth Price, the founder of BluShark Digital brings in Conrad Saam, Founder & CEO of Mockingbird Marketing. In this episode of SEO Insider, they discussed search engine optimization (SEO) at an elite level. As professional marketers in the legal industry, they shared information about SERPs and being above law directories. Conrad shared his past experience of working with Avvo and how years of optimizing phrases generated inbound content, engagement, and strong business.