Join Seth and Jason Hennessey as they discuss all things SEO. Seth and Jason begin by touching on leveraging social media platforms for your business, namely the new platform Clubhouse- a new, audio only platform that is big with celebrities and big name brands. The two also explain their hesitancy in using paid organic social media and the difficulty of scaling in that area. Jason also speaks on trends to follow in the local search arena and the impact of the COVID-19 pandemic on local search. Jason advises lawyers, and all professionals, to think about how they can contribute creatively in their online space to increase links back to their website.
Jason Hennessey is an SEO expert, author, speaker, entrepreneur, and business executive. A self-taught student and practitioner of search marketing, Jason has worked since 2001 to reverse engineer the Google algorithm and is now the CEO of Hennessey Digital.