On this episode of the SEO Insider, Seth Price interviews Ray Mieszaniec, Co-Founder and COO at EvenUp, a company aimed to maximize your case value with AI-powered demands drafted by PI attorneys for PI attorneys. Seth asks Ray about the origins of EvenUp and the story behind its group of Co-Founders, what BluShark can expect from AI in the future, and how EvenUp’s squadron trains AI to create fantastic demand letters in the PI space.

Ray explains how EvenUp customers have access to Liddy, which is their own personal injury AI legal assistant. He talks about how Liddy is actually experienced in PI, so you can have it produce the facts narrative within your demand for you at the click of a button. Ray believes that the future involves “AI helping us introduce more of a human element back into our practices, not taking away from the human experience.”