The Shark Tank

In the SEO industry, there is talk about the magical number 10 for Google Business Profile (GBP) reviews. While having a competitive number of reviews for your market is ideal, businesses start to see improvement in rankings when they hit...

This case study investigates the impact of adding a city name before practice area keywords in product descriptions on Google Business Profiles (GBPs). By changing phrases like "call a motorcycle injury lawyer..." to "call a Houston motorcycle injury lawyer...", we...