The Shark Tank

Quick Rundown on the June 3 Core Algorithm Update

Quick Rundown on the June 3 Core Algorithm Update

Google’s June 2019 core algorithm update is one for the books in that this was the first time Google announced an update before release. Core algori...

How Your Google My Business Photos Impact Your Ranking

How Your Google My Business Photos Impact Your Ranking

It is a common saying – first impressions matter. This mantra carries over into your online business profile. Around 60% of consumers said that firs...

What is Click Through Rate – and Why Does it Matter?

What is Click Through Rate – and Why Does it Matter?

Click-Through Rate, sometimes called CTR, is a digital metric that measures the number of clicks an ad receives per impression. CTR is a calculation w...

June 6th Update – Google Cracks Down on Monopolizing Key Terms on the SERP

June 6th Update – Google Cracks Down on Monopolizing Key Terms on the SERP

Google search engine algorithms are constantly being updated to bring users the most relevant and authoritative information on the internet. With all ...

The Importance of Quality Scores in Google PPC and How To Improve Them

The Importance of Quality Scores in Google PPC and How To Improve Them

Paid ads are a useful tool that companies and marketers can use to drive traffic to their website. There are many components that make up how effectiv...

Follow vs Nofollow Links – What’s the Difference and Why Does it Matter?

Follow vs Nofollow Links – What’s the Difference and Why Does it Matter?

Understanding the types of backlinks and how they function is essential to carrying out a successful link building project. One of the most common way...

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