In May 2012, thousands of websites dropped rankings as the period of openly buying and selling links sputtered after the introduction of Google’s Penguin algorithm update. This update resulted in an immense increase of link removal requests to get paid...

Over the years, Google has seen many changes, with products coming and going as circumstances and users demand change. On January 20, 2023, Google announced it will discontinue Google Optimize and Optimize 360 on September 30, 2023. Google launched the...

Google announced that it has finally completed its rollout of the December 2022 link spam update. Because this update occurred during the holiday season, the update took longer than many expected. This news also accompanies the end of the December...

Google has been a crucial aspect of the internet for years, with billions of people relying on it to find relevant information and answers to their questions. In December 2022, Google released a massive update aimed at improving the quality...

If you are running a business online, you cannot ignore SEO if you hope to attract a steady flow of customers to your business. While you may have succeeded in optimizing your SEO, keeping up with changing trends is important,...

Google’s algorithms are intricate systems used to retrieve statistics from search indexes. These automatically distribute the best-optimized keyword results for a search via a combination of ranking factors and numerous algorithms. When Google first started off, there were only small...

Every year since its launch, Google has released a series of updates to improve user experiences. Thanks to the updates, the search engine continually evolves and improves its functionality. The updates slated for completion in December 2022 include the helpful...

Using an appropriate headline is crucial to grab the attention of readers online. Great headlines stand out among the clutter on Google and increase traffic to your article, blog post, or website. Not only are appropriate headlines vital to bringing...

Almost 20 years have passed since the launch of Google Analytics (GA) in 2005 under the name Urchin. Over the years, the platform has seen many updates, some minor tweaks and others more substantial. In October 2020, Google unveiled the...

Most potential customers will look up other customers' opinions before buying from a business. This makes customer reviews one of a business's most critical assets. Over the years, customer reviews have remained text-based. However, an update to Google maps and...