A recent glitch in Google Business Profiles caused concern among businesses and digital marketers as review counts appeared lower than they were. Fortunately, no reviews were lost—only miscounted. In response to widespread alarm, Google quickly identified the issue and began...

Many businesses are currently experiencing significant delays in receiving support from Google Business Profiles, particularly regarding reinstatement and verification. These challenges have created frustration among business owners who rely on a seamless online presence. Recent updates shed light on the...

Google is on the brink of a major change coming to its digital ads and search engine. The rapid development of Google's AI technology may transform the way consumers and businesses connect. Google identified three areas for this AI shift:...

On January 15th, Google rolled out one of its most impactful updates in years, significantly affecting several widely used SEO tools. This update caused temporary blackouts in ranking data, leaving many website owners and marketers struggling to track search performance...

Google’s ranking system has long been shrouded in secrecy, leaving digital marketers speculating about the factors that influence search rankings. However, a recent exploit of the Content API Warehouse has offered a rare glimpse into Google’s methodology. With over 2,000...

Google has capped off a year of significant algorithm changes with the December 2024 spam update, reinforcing its commitment to delivering high-quality search results. Following a year filled with impactful updates, including an August core update focused on user satisfaction...

Google has officially announced the completion of its December 2024 core update. The rollout, which began on December 12, concluded on December 18, taking just six days instead of the estimated two weeks. This marks another significant development in a...

The 2024 November Core Update is here, bringing significant changes to Google's search algorithm. As with previous updates, these adjustments have created a ripple effect, influencing rankings and visibility for countless websites. SEO professionals and site owners are delving into...

Google's updated site reputation abuse policy introduces changes to how first-party involvement is considered in content policing. This update helps address unfair practices like parasite SEO, where third-party content is leveraged to manipulate search rankings. By clarifying that even first-party...

On September 12, 2024, Google launched a new tool called “confidential matching” to increase data privacy and security. This is the first technique that Google has introduced in the confidential computing space, providing a new method to connect your first-party...