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It’s no surprise that AI is taking the world by storm. What once seemed like an impossible task years ago has become incorporated into many of our day-to-day activities, including e-commerce, facial recognition to unlock our phones, and even Netflix movie recommendations. Before discussing the implications of AI integration in industries, it’s essential first to understand what AI means and its current applications.

The Different Types and Applications of AI

The term AI originated in 1955 and can be defined as a machine’s ability to mimic human intelligence to learn and solve problems critically. AI is divided into two main categories: narrow intelligence and general intelligence. Narrow intelligence refers to the ability of machines to complete specific tasks. In contrast, general intelligence refers to machines’ ability to complete various tasks, simulating a human’s ability to think, comprehend, learn, and function.

AI has multiple applications in the business field and has propelled the industry forward in many ways. AI has helped businesses improve by personalizing customer recommendations, improving customer service, targeting specific customer segments, and automating processes so businesses can focus on other activities.

WordPress and AI Integration

WordPress is an open-source content management system created by Matt Mullenweg in 2003. In the beginning, WordPress was mainly used to create blogs. Over time, its function has extended to being able to create practically any type of website, including professional and business websites.

As it progresses, AI is changing how we approach and build websites by enhancing website capabilities and customer satisfaction. AI has already been implemented into WordPress through plug-in options such as WordLift, which analyzes the content and provides recommendations to make the content appealing to customers; MyCurator Content Curation, which scans content related to your topic and pulls the best specific content; and Rank Math SEO, the first AI SEO plug-in available in WordPress, which recommends SEO optimization tactics including keywords.

WordPress Core includes all the foundational frameworks that allow the website to function. While plug-ins are already integrated, there have been conversations about integrating AI in the Core to augment performance further. One argument against core integration is that the plan focuses on fixing current issues and gradually building upon these features. WordPress is now entering its third phase, concentrating on user experience consolidation with the platform. AI is still in the beginning stages, making it difficult to include these capabilities while maintaining current functions. For this reason, many believe that the focus should remain on innovating plug-ins for now and improving the Core’s features later.

What’s Next?

Although there will still be discourse examining the applications and implications of fully integrating AI in WordPress, there is no doubt that AI is transforming industries. To stay informed of the latest advancements and ensure your online strategy is up to date, contact BluShark Digital today.