The Shark Tank

A content migration is the prime opportunity to reorganize and restructure content from an old website, but it can be a daunting task. Before performing the actual migration, it is useful to conduct an audit of the site’s existing content....

Crawling a website is one of the first actions Google takes to analyze pages and present results. Crawling occurs when the Google bot scans a website, visiting each individual page and following each link. The results from a crawl are...

On March 27th, Google CEO Sundar Pichai announced that over $800 million will be donated to small and medium sized businesses (SMBs) as well as government organizations to help the response to COVID-19. Included in the $800 million is $340...

On March 20, Google notified the public that it would be disabling or limiting multiple Google Business Profile (GBP) features. Google made this decision so that it can put the health and wellbeing of its employees first. Many team members will...

Optimizing your website to rank in Google search results is important for any business. This is an ever-changing process. Google frequently updates its algorithms to provide more accurate and relevant information to searchers. In January, Google announced and released its...

BluShark Digital is happy to announce that we have been recognized as one of the fastest-growing companies in the D.C. metro area by Inc. Among 5,000 companies evaluated across the country, BluShark ranked 17th overall in the Washington metro region....

Local Service Ads (LSAs) on Google are now being integrated for Immigration and Trust & Estate Lawyers in the Houston and San Diego areas. They had been in the works for some time, but are now officially allowed for law...

Google announced last week that it will be making changes to the way we see snippets on the search engine results page (SERP). Prior to the update, it was possible for web pages in the featured snippet position to appear...

In May, Google announced that it will support Frequently Asked Question (FAQ) page schema and How-to structured data on Google Search and Google Assistant. FAQ page schema can be used on traditional FAQ pages on your site but can also...

Each day, Google sees billions of searches on a myriad of topics come through its engine. Users search with incomplete sentences, misspellings, and grammatical errors--Google is tasked with interpreting what information would be the most helpful for each query. With...