The Shark Tank

We are excited to share a new feature that Google has been rolling out in the US throughout the month of October: the continuous scroll of English searches on mobile devices. Otherwise known as the “infinite scroll,” this new feature...

According to new data from Semrush, Google's search results have been over 85% more volatile on mobile and ​​68% more volatile on desktop in 2021. There were even certain high volatility days throughout the year that showed more than a...

Over the years, social media has become a valuable marketing tool for many businesses, especially for law firms. The first step in starting social media for your law firm is to choose and set up profiles on the most essential...

Recently, social media has become a part of many medical practice’s marketing strategies. By allowing more interactions with potential patients across multiple platforms, social media is a powerful tool that can take your practice to new heights. When creating a...

A recent Facebook update made it easier than ever to see how your posts are performing. If you are an administrator of a page, you are now able to see each post’s distribution score directly from the feed: If you...

Many people use Google to search for information, find local businesses, read the news, and more. While searching for specific information, some people may begin to wonder, “Why is Google showing me these specific results?” Google has recently announced the...

On June 17th, 2021, Google implemented a new update to its search engine results page (SERP). Following this new algorithm, Google confirmed that users will now see a maximum of two FAQ rich results per snippet on SERPs. Prior to...

Content optimization plays a prominent role in success for businesses, which explains why many marketers and companies incorporate it into their SEO strategy. Content marketing can effectively extend reach and drives traffic, but like other marketing strategies, it has its...

When it comes to writing, introductions seem to get the most attention. They lead readers into a topic and help them decide if they’re going to stay on your site or click away. However, conclusions are just as important. If...

The customer's awareness stage is the most important part of the buying process. Before making any purchase, customers must know they need to buy something and in order to purchase that something from a specific brand, buyers must first be...