The Shark Tank

Microsoft has introduced a new AI-powered search engine featured in Bing Search. This new feature will improve the relevancy of core search engine rankings and create a more personalized experience for those who utilize the Bing Search Engine. What’s Added...

After the release of its newest AI chatbot, Bard, Google asked its employees to help improve the bot by fixing and rewriting its bad responses. This comes after the chatbot received negative feedback from industry leaders and the general public...

“Evergreen” content is material that remains current and useful over time. Because it doesn't rely on time-sensitive content like seasonal or current events, it maintains its relevance. Utilizing evergreen content is an important SEO tactic for remaining relevant long after...

Recently, news broke that Google has been toying with a new search design. This new design would incorporate Google’s new artificial intelligence into the layout of Google searches. The new AI feature “Bard” is expected to roll out sometime in...

Google’s continuous scroll allows users to scroll down a page of search results without having to click through to another page. While continuous scroll is a great feature for users, it can have an impact on search engine optimization (SEO)...

Google Ads is constantly updating its features and tools to help advertisers reach their target audiences more effectively. One of the latest updates is the introduction of account-level negative keywords, a new feature allowing advertisers to exclude traffic from all...

When people think about how to transform their marketing performance, they typically jump to “boost my SEO,” “invest in PPC,” or other common buzzword phrases thrown around the digital marketing industry. In these discussions, people rarely think about the accessibility...

The Internet has become the largest domain for expanding a business. Businesses must learn how to better optimize their opportunities on the Internet to ensure success in the growing digital economy. Web users are key to creating a larger customer...

According to Google, there is no amount of non-indexed pages that can impact a website's crawl budget. But what exactly does this mean? Setting a page as non-indexed is a way for content to be excluded from search engines. Google...

A mobile-friendly website is no longer a luxury in today's world. The necessity for mobile site optimization has grown exponentially, with over 60% of internet traffic coming from mobile devices. It's no longer a want but a need from consumers....