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The Metaverse is Shaping The Future

What is the Metaverse? While it’s still hard for experts to pin down an exact definition of the Metaverse, many describe its current state as an up-and-coming digital universe that parallels the real world. This immersive environment will contain, among...
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Can You Succeed Without SEO?

Search Engine Optimization (SEO) is one of the most critical aspects of digital marketing. However, it can often be overlooked. With Google constantly releasing updates, many have given up on SEO and announced that it is now irrelevant or dead....
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The Future of Spam Reduction is Here

Over the years, internet security has become a growing concern for the public. In 2020 consumers lost over $5.8 billion to fraud, a 70% increase from the previous year. In an effort to keep users safe, Google took action. In...
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Google Update: URL Parameter Tools is Gone

Google recently announced that the URL search parameters tool will be leaving and that no more access to the tool will be available as of April 26, 2022. Initially launched in 2009, the tool allowed for communication with Google to...
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How to Find the Best Keywords for Your Site

As Google continues to withhold more information from webmasters, keyword research is becoming increasingly difficult. If you're new to Search Engine Optimization (SEO) and online marketing, you might not recall a period when you could see every keyword that brought...
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SEO Isn’t Going Anywhere

Search Engine Optimization (SEO) is an important part of digital marketing as it enables business to gain better visibility and increase webpage traffic. There are many components of SEO that users can take advantage of to create new opportunities and...
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Google Adds LSA Screened and Guaranteed Badges to Maps

Google has recently added Google Guaranteed and Screened badges to Google Maps, integrating the Local Services Ads (LSA) and boosting your business’s online reputation. This expansion provides numerous benefits to local businesses using LSAs and provides another vertical for businesses...
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BluShark Digital Welcomes Peter Shankman

BluShark is excited to announce that Peter Shankman will be taking a role within the company as a futurist. Mr. Shankman is a renowned marketing expert and experienced keynote speaker who is known for his many achievements, such as the...
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5 SEO Tips to Boost Your Brand on Google

Are you looking for ways to boost your brand and online presence? Search engine optimization (or SEO) is definitely something you should invest in for your digital marketing needs. It can make your brand stand out on search engines by...
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“Google My Business” Rebrands to “Google Business Profile”

Google My Business was recently renamed "Business Profile" by Google. To entice small businesses to connect with the new search and maps interface, they've been extensively advertising the new name and features via email. What New Features Came with the...
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